Sunday, 19 February 2012

Other Tyre Logos with Same Attributes

After completing my final design I ave noticed many other other logo designs that follow similar conventions to y logo but are still very much different from my logo. For instance: if we look at Michelin 

Michelin also specialises in tyres and has a very similar colour scheme to me, however hasn't really adapted the idea of using much of the yellow into the logo, however the colour scheme fits really well into the logo. This like mine is a double combination logo it consists of an image swell as the word. However this logo has kept an identity of the Michelin man with the Michelin photo where as mine identifies Tyres as a new concept for anyone who actually doesn't know who it belongs to. In this case I think my logo would be a better logo because it has a tyre to convey what its for and has the word "tyres" in it to hit the consumer and make them automatically realise that this has relations to a tyre organisation/brand.










I also noticed Kwik Fit using a similar colour scheme to me, or myself using a similar colour scheme and logo design to kwik fit, it is a really strong and good logo design due to the fact that it is slightly in italics and therefore speeds showing it really is quick to fit however it shares the same problem that the Michelin logo has there is no identity of a tyre or much to do with a tyre because kwik fit is national foreigners wouldn't be able to identify kwik fit as easily as they would be able to identify Continental Tyres or work out the fact that this is somewhat of a car place with car parts and must be car traders. This is the reason why I am putting my logo ahead of everyone else and comparing it to others.

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